Case Study: LOLA

Forecasting for custom subscription orders

At A Glance

Industry: CPG
Employees: 45
Established: 2015
Website: mylola.com

LOLA is a reproductive care brand offering high quality, 100% organic products you can trust. When founded in 2015, Dartmouth grads Alex Friedman and Jordana Kier were on a mission to build the first lifelong brand for a woman’s body. LOLA’s period and sexual health products are delivered right to your door, in the form of a customizable subscription, to make sure you have exactly what you need, when you need it.

With Fuse

LOLA could specify which component SKUs customers could choose from in each type of subscription box using Fuse’s variable BOM feature. As real time sales and OH inventory data synced to Fuse, LOLA relied on Fuse’s proprietary algorithm to calculate demand for component SKUs within, and across, all subscription boxes. The team could now forecast at a much higher level and allow Fuse to do the heavy lifting when it came to calculating demand for each component SKU.

Fuse has helped LOLA spend less time reporting out on inventory and demand on a weekly basis, streamlining some manual processes and data pulls. Daily order recommendations were automatically calculated based on demand, taking into account lead times and WOS targets to make sure LOLA always had the right amount of inventory on hand at any given time.

.png?width=39&height=50&name=challenge-solution-result-01%201flag%20(1).png)

Challenge

As LOLA expanded their product line from organic period to sexual health products, they became a household name. Alongside a rapidly growing customer base, their assortment of custom subscription boxes also increased.

With a rising number of order combinations, forecasting in Excel became much more cumbersome. LOLA’s operation team wanted to decrease the amount of time spent forecasting complex order variations so they had time to focus on other aspects of their organization.

Solution

For many subscription-based brands, forecasting in Excel can be challenging. In LOLA’s case, they also layered on the option to completely customize each box. Not only was LOLA planning for component SKUs that were shared across multiple subscription boxes, but also the variable SKU distribution within each box.

Prior to using Fuse, LOLA was forced to rely on usage data provided by their 3PL to get historical data to forecast against, resulting in inaccurate demand forecasts.

Results

• Eliminate manual upkeep of data - used Fuse’s integrations to pull in real time sales and inventory data.
• Manage component inventory - used Fuse’s BOM feature to track component data, as well as receive detailed sales and forecasting reports for both selling units and components.
• Free up time for the operations team to spend on strategic decision making instead of redundant data updates.

See how we can help fuel your growth

Schedule a Demo

Fuse Inventory, Inc is committed to protecting and respecting your privacy, and we’ll only use your personal information to administer your account and to provide the products and services you requested from us. From time to time, we would like to contact you about our products and services, as well as other content that may be of interest to you. If you consent to us contacting you for this purpose, please tick below to say how you would like us to contact you:

• I agree to receive other communications from Fuse Inventory, Inc.

You may unsubscribe from these communications at any time. For more information on how to unsubscribe, our privacy practices, and how we are committed to protecting and respecting your privacy, please review our Privacy Policy.